Technology to Resolve Debates at the Metropolitano
The controversy over Julián Álvarez’s possible double touch in the recent Madrid derby has highlighted the need for precise technology in football. Adidas presents the official ball of the Club World Cup, equipped with ‘Connected Ball Technology,’ which promises to revolutionize the way matches are refereed.
This innovative system, developed in collaboration with Kinexon, incorporates an internal 500 Hz sensor capable of identifying each individual touch of the ball, providing real-time data to VAR. We recall Cholo Simeone’s statements defending his player after the match against Real Madrid.
Now, thanks to this technology, doubtful situations like that will be resolved more quickly and accurately, avoiding subjective interpretations and ensuring a fairer game. The ball also features ‘Precisionshell’ and ‘CTR-Core’ technologies, which improve its reliability and aerodynamics, ensuring optimal performance in every match.
Beyond technological innovation, Adidas demonstrates its social commitment by donating 1% of ball sales to ‘Common Goal,’ an initiative that drives social change through football.
With a design that honors the United States, the host country of the World Cup, this ball promises to be a protagonist in each of the tournament’s 63 matches. Undoubtedly, a key tool for making the game at the Metropolitano and in all stadiums fairer and more exciting.
