Atleti, Closer Than Ever to its Fans
Great news for the Atleti fans! Atlético de Madrid, always thinking about how to bring the club closer to all its followers, has launched a pioneering project together with Telefónica and LaLiga, designed especially for fans with visual impairments.
Now, the excitement of the Metropolitano will be felt in a completely new way. What is it about? Rojiblancos fans will be able to enjoy a live audio-descriptive narration of the match, which will allow them to experience every play as if they were on the field.
But that’s not all, they will also have a special tablet at their disposal, which will allow them to follow the position of the ball at all times through a connected cursor. And that’s not all! The tablet will vibrate to warn of key moments in the match, such as goals, corner kicks and fouls.
This initiative has already been successfully tested in a match against Rayo Vallecano and the club has confirmed that it will be available in all LaLiga matches next season. Thanks to the collaboration of the club, Telefónica and LaLiga, the Metropolitano is consolidated as a reference stadium, where technology is put at the service of the fans. A step forward so that all Atléticos can experience football with the same passion!
