Atlético de Madrid strengthens its international projection with 'Visit Rwanda'
Great news for the Atleti family! Atlético de Madrid has signed a sponsorship agreement with ‘Visit Rwanda’ until June 2028, demonstrating once again the club’s ambition and vision. This strategic agreement consolidates Atleti’s presence on the global stage and brings significant benefits to both parties.
‘Visit Rwanda’ becomes a key partner, featuring its brand on the training and warm-up kit of the first men’s team during the remaining LaLiga matches and the upcoming Club World Cup.
From next season, this presence will extend to the women’s team and the back of the official shirts of both teams - a great step for visibility and support for women’s football! In addition, ‘Visit Rwanda’ will have a significant presence at the Metropolitano and on the club’s digital platforms, allowing it to reach millions of fans worldwide.
This agreement will also provide world-class training opportunities for young Rwandan players and coaches, fostering talent development and cultural exchange. Óscar Mayo, General Manager of Revenue and Operations at Atlético de Madrid, has highlighted the importance of ‘Visit Rwanda’ as a strategic partner in the club’s international expansion. An alliance that promises great things and fills all of us Atléticos with pride! This agreement reflects the club’s commitment to growth and innovation, consolidating Atleti as a global benchmark.
