Atleti Consolidates Commercial Growth
Atlético de Madrid continues to demonstrate its strength, both on and off the field. The club’s rise is reflected in its growing ability to generate commercial revenue, which is increasingly important in the European football landscape.
Currently, Atleti ranks twelfth in the European financial ranking, with a business volume of 408 million, a figure that demonstrates the good work of the management. Sponsorships, a fundamental pillar in the club’s economy, are paying off.
Atleti has built solid relationships with brands that are committed to its values and its projection. Although specific figures are not mentioned, the importance of Riyadh as a key sponsor is highlighted. Regarding the kit, Nike has been an important ally for the club since 2001.
While the current contract (15 million) has become somewhat outdated due to Atleti’s growth, a substantial improvement is expected in the coming weeks, reaching almost double the current amount.
This renewal is excellent news, as it reflects Nike’s confidence in the Rojiblancos project and its growth potential. With a solid commercial strategy and an unconditional fan base, Atleti continues to climb positions in the world of football, demonstrating that hard work and ambition are the key to success.
